Minimalism has to be redefined: if in the past was the answer to excess, now is the answer to the absence, a reaction against the lack of something, emotions.

Too many distractions deflect us from the few simple things that really matter in life, suppressing humanity. The reanimation plan has to start from the ground: simplicity is not about the artificiality of geometrical, monochromatic and emotionless shapes but Earth. There’s an urgency to slow down and reconnect ourselves with the primary energy of earth going on with what the Art Brut of Jean Dubuffet first and the Anti Form of Robert Morris later had started.

The direction is clear: it’s necessary to bring our sensitive machine back to the basics, back to what we have forgotten in order to rehabilitate the capacity of getting excited in front of trembling materials and find deep meanings behind elementary aspects. The last part of the sensitization provides that, like a rebirth, the lifecycle kickstarts a primary life where flesh and matter are mixed together, passing from the “hardness” of strict rationality to the “softness” of the sensual fluidity of life. It’s about reawakening the dormant body and soul, the two thanks to which we used to get in touch with the world through primordial instincts; there’s a lot to learn from the primitive man who doesn’t perceive the difference between him and the elements of nature around. The archaic authenticity of biophilia, that strong emotional legacy between human and vital processes, can enable us to rediscover ourselves and our objectives, the sense of life, granting that stability we need into this directionless humanity.